Posted on Aug 12, 2020

Army Major Edward Kim and his mother stand in front of flags; he is fighting a legal battle against a car dealer.

By Scott Schwebke


Army Maj. Edward Kim has braved mortars, rockets and ambushes from insurgents on some of the bloodiest battlefields of Iraq and Afghanistan.

Now safely back on U.S. soil, Kim is fighting a different kind of war in a staid Los Angeles County courtroom. His enemy is Norm Reeves Honda Superstore in Cerritos, a massive auto dealership that, according to the federal government, has a history of deceptive advertising practices.

At the heart of competing lawsuits between Norm Reeves and Kim is a dispute over a paltry $1 error in a purchase contract for a new car.

“The experiences I had in Iraq, Afghanistan and my service in the Army have made me more determined to defend myself against Norm Reeves Honda’s deceptive practices,” Kim, 41, of Anaheim wrote in an email. “Their actions are no different than the insurgents who bullied the Iraqi and Afghan people during my deployments. What I experienced with Norm Reeves Honda is not an isolated incident and I am confident it has happened to many other unsuspecting customers over the years.”


 You have to admire Mr. Kim in the article linked below.  Even if it does not make fiscal sense, some people refuse to be intimidated and will fight for their principles. We should be inspired to do the same.


The Consumer Law Group, P.C., the law firm of Attorney John Cole Gayle, Jr., specializes in many areas of consumer law, including Auto Fraud, the Virginia Lemon Law, Debt Settlement, The Fair Credit Reporting Act (FCRA), the Fair Debt Collections Practices Act (FDCPA), Breach of Contract, and Breach of Warranty.

Please free to contact our firm by calling us at 804-282-7900 to see if we can help with your situation.

John Cole Gayle, Jr.
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Consumer Law Pioneer and Co-Author of Virginia's Lemon Law